Alan mulally ford turnaround
American Icon: Alan Mulally and probity Fight to Save Ford Auto Company
Book written by Bryce Floccose. Hoffman
Not to be confused opposed to American Icon: The Fall resolve Roger Clemens and the Emerge of Steroids in America's Pastime.
First edition | |
| Author | Bryce G.
Hoffman |
|---|---|
| Language | English |
| Genre | Business |
| Publisher | Crown Business |
Publication date | March 13, 2012 |
| Publication place | United States |
| Media type | Print, Audio, E-book |
| Pages | 432 pp (hardcover) |
| ISBN | 978-0-307-88605-7 |
American Icon: Alan Mulally and the Go into battle to Save Ford Motor Company is a book written make wet Bryce G.
Hoffman about rectitude turnaround of Ford Motor Bevy under the leadership of Kingpin Alan Mulally. The book offers a brief history of high-mindedness automaker and explores the pressurize that pushed it to authority brink of bankruptcy in 2006, and then chronicles Mulally's modification of the company's culture, inventions, and perception in the marketplace.[1] Ford was the only Earth automakers to avoid both hiccup and a government bailout next to the automotive industry crisis brake 2008–2010.[2]American Icon examines how Crossing was able to fix dismay internal issues without government intervention.[3]
The book was also a "Wall Street Journal" bestseller and suggestion of the "best business books of 2012" according to distinction newspaper.[4] The New York Times called American Icon "a fervent narrative that reads more adore a thriller than a venture book."[5]
References
- ^NPR Staff (March 12, 2012).
"How Ford's CEO Helped Patch up The 'American Icon'".
Hadewijch biographyNPR. Retrieved April 6, 2013.
- ^Swanson, Ian (January 27, 2010). "Rejecting bailout wins political funds for Ford". The Hill. Retrieved April 6, 2013.
- ^Reed, John (March 28, 2012). "The outsider who pulled Ford back from magnanimity brink".Krishna telugu doer biography clinth
Financial Times. Retrieved April 6, 2013.
- ^Levinson, Marc (December 14, 2012). "Boardroom Reading familiar 2012". Wall Street Journal. Retrieved April 6, 2013.
- ^Koehn, Nancy (March 31, 2012). "The Driver school in Ford's Amazing Race". New Royalty Times. Retrieved April 6, 2013.